0 4 min 2 yrs

What should you consider before hiring a sales outsourcing agency? Your ultimate goal is to strengthen your team at a lesser cost. You might be expanding into new markets or just need to increase your sales team’s capabilities. No matter the reason, choosing the right outsourcing agency is an incredible way to remarkably expand your business. If you are thinking of outsourcing sales, here are five important things to consider before choosing an agency:

1. Look for experience

One of the most important considerations for a sales outsourcing agency is its experience in the industry. You want to make sure the company is conversant with your products or services. For this reason, recommendations are a great way to find a good one. Ask your other partners if they can refer you. You can also find a good sales outsourcing agency within Toronto and Canada if you check online. You can determine their experience level before partnering with them through their portfolio and speaking with them.

2. Focus on competence rather than cost

Keep your eyes on your sales goals and focus on getting a team that is most capable of achieving them. Cheap things are not always the best. You want to ensure the agency has the right technology, experience,  and skills for the job. Their competence area and level should match the expertise you seek for your company’s goal. Looking at their portfolio will help you determine this. Check their past successes with similar companies. 

Though as you focus on competence, remember that outsourcing should cost less than enlarging the in-house team. Compare both costs to determine the best option. 

3. Find out about their conflict management protocols

Hiring external staff may lower costs, but there are more potential challenges to prepare for when outsourcing. Conflicts between internal and external teams are common in these cases. That is why you need an agency with an established protocol to manage this if it arises. Ask the agency how they address these matters. 

4. Consider their people management skills

When you hire an external team, the burden of managing them rests on the agency. This is one of the merits of outsourcing. You must ensure the agency is good at managing its staff. One way to find out about their people management skills is by assessing the quality of the staff they hire. Also, asking questions about their relationship protocols can let you know if they have such skills.

5. Are they reliable?

Any relationship, whether business or personal, requires honesty, trust, and dependability. It would be best if you felt that you could rely on the agency to do the job for which you will hire them. The agency must show you a high level of integrity in your communication and dealings. Only then should you consider partnering with them.


Look for a sales outsourcing agency with a proven track record. Choose the best external team to partner with. So that you can boost revenue and continue to grow. By bearing in mind the above list of important considerations, you will pick the right agency for your business.